OK…so just saying five words won’t magically solve your conflict.

BUT we have discovered that there is a five-sentence phrase that can help you recognize what is truly at the heart of your disagreement.

Not determining the right role for you and your spouse can cause conflict and business failure.

Use our formula – The Three Ts – to find the perfect place for you and your skills in your small business.

As a couple in business together, you already know the power of a strong partnership.

Now, it’s time to take that concept and grow mutually-beneficial partnerships with other small business owners.

While some may use these phrases interchangeably, they don’t always mean the same thing.

Depending on your personal interpretation, the difference could be subtle or profound. But, most important, how does either sentiment affect how you feel about your small business?

Over the past 15 years that we’ve owned a marketing communications firm together and the 3+ years that we’ve co-hosted our podcast, we’ve found that working with your spouse can strengthen your connection as a couple and help you build a stronger business.

Here are 5 reasons we think couplepreneurship works.